According to Gallup Research, only 13% of the global workforce feels engaged. Is there a way to connect to the whopping 87% of employees who are disconnected from their company? Learn how to create connections with your team members, especially in remote and multicultural environments.
Topics: Content Marketing, Inbound Marketing
At the start of 2017, experts predicted that video would become the most impactful content format. Just like Despacito became an international hit (and you know it’s true when a remote international team discusses the song during a meeting), video has blown the marketing world faster than you can sing “something-something-Puerto-Rico”.
Let’s admit it. Until very recently, the job-for-life recipe was a ‘one size fits all’ deal. Go to a good university, graduate, find a solid and stable job and preferably, excel and retire. This formula was seen as the acceptable and sensible thing to do. It made families proud and created a safe and stable environment in society. This ‘success curve’ came attached with attractive luxuries: possibly a house, a car, a few overseas vacations each year and of course, some beautiful handbags. Was there a problem with this? No, not really. However, the new generation - also referred to as millennials - is rapidly retreating from this idealized comfort zone. The new priorities and lifestyles are established with a different mindset and a strong emphasis on personal freedom, facilitated by remote work.
