Pursuing independence in the workplace has become more desirable in the last decade. While some professionals develop their careers with well-known corporations, there are others, like me, who aim to use their skills on their own terms, and in their own place: out of the office.
Virtual working culture is a part of my life since 2012. Starting to work only like that was a big change. After years of going to the office and working face to face with people, I was suddenly alone in my house and I was supposed to work in an environment where I usually only rested and had fun.
Wings4U has three owners. One of our owners, Maria Sztarovics, first founded the company back in 2007. Here’s a bit of her story, and why you’ll never hear her use the word freelancer unless she really, really has to!
I love artists. I always wanted to be one.
During my university years my best friend introduced me to João Pedro Plácido, an independent movie director of Volta A Térra who was an art school student then. João, who we called Milo, became a very close friend, changed my life and the way I look at life.
Full disclosure: we are a Hubspot Partner Agency, but the internal discussions we had on the terms ‘content marketing’ vs ‘inbound marketing’ are one of the main reasons for this article. We needed alignment, and the following post is something we could all agree on!
We all know that images have a better chance of capturing attention in a noisy, cluttered online world. We are naturally drawn to pictures and colours. Images and infographics should be a part of your website, blogs and inbound marketing.
But what if you don’t have a photographer or graphic designer in-house?
I’m fortunate to travel to historical Prague on business with Wings4U. Even in winter (these photos are from February), Prague is beautiful and oozes history and charm; it lends to one waxing lyrical. But there is also a real energy in the business scene and as I looked through my mobile photos I saw some of my favourite business lessons - for startups or more established organisations – in the very fabric of Prague. So, without further ado, please enjoy these photos with a business twist.
Let us begin with the truth. It is not easy to start as a freelancer. Don’t believe it if somebody tells you otherwise. Remember the time when you were an employee? You just had to focus on what your boss told you. Sure, your boss was also asking for results, but was that really that bad?
Since co-founding ComScore in 1999, Linda Abraham has made it her goal to create a high-performing team of people she respects – not necessarily people she likes. “They’re almost like allergy shots for your organization,” she tells Amy Gallo in How to Manage Someone You Don’t Like, published in the Harvard Business Review (HBR). Being likeable is not a prerequisite to join Abraham’s team – she purposefully hires people she doesn’t like and focuses on what the individual says, instead of how they say it. And, under her guidance, ComScore has grown into a global leader of digital measurements and analytics.
